**✨ Digital Marketing Manager
Donni – The Quiet Luxury House Redefining Modern Comfort ✨**
At Donni, simplicity is an art form. We are a house built on softness, warmth, and elevated everyday essentials—crafted with intention and worn with ease. As our brand continues to expand its global presence, we are seeking a visionary Digital Marketing Manager to help shape the next chapter of Donni’s digital universe.
This is a role for a storyteller, a strategist, and a custodian of refined brand expression—one who understands that luxury is not loud, but deeply felt.
Your Mission
As our Digital Marketing Manager, you will guide Donni’s digital presence with the effortless elegance that defines our brand. You will blend analytics with artistry, ensuring every digital touchpoint reflects the world of Donni—soft, timeless, and beautifully understated.
You Will:
Craft the Donni Digital Universe
- Build and oversee holistic digital marketing strategies across all channels.
- Ensure every campaign, message, and interaction reflects Donni’s signature quiet-luxury identity.
- Elevate brand awareness through thoughtful storytelling and premium digital experiences.
Drive Performance with Grace
- Lead paid media performance across Meta, Google, and niche platforms aligned with luxury and lifestyle audiences.
- Optimize campaign efficiency using data-driven insights while maintaining Donni’s refined aesthetic.
- Scale digital revenue through strategic acquisition and retention initiatives.
Lead Creative Expression
- Collaborate with creative, content, and brand teams to produce visuals and campaigns that feel distinctly Donni.
- Maintain brand consistency in tone, imagery, and narrative across all digital channels.
Deepen Customer Connection
- Develop segmentation strategies tailored to Donni’s unique community.
- Strengthen CRM, lifecycle flows, and retention campaigns to nurture long-term relationships.
- Enhance LTV, repeat purchase behavior, and customer loyalty.
Guide Excellence
- Inspire and coordinate internal teams and external agency partners.
- Stay ahead of digital, consumer, and fashion trends within the quiet luxury and contemporary markets.
- Ensure every initiative is delivered with intention, precision, and craftsmanship.
Your Profile
We seek a Digital Marketing Manager who embodies Donni’s spirit of calm confidence, refinement, and thoughtful leadership.
Qualifications
- 4+ years of digital marketing experience within fashion, luxury, or premium consumer brands.
- Expertise in Meta Ads, Google Ads, email marketing, SEO/SEM, and omnichannel strategy.
- Strong analytical ability with mastery of GA4, attribution, and performance metrics.
- Proven experience managing and scaling marketing budgets.
- A deep understanding of brand positioning within the luxury and modern lifestyle space.
- Experience leading teams, cross-functional partners, or agencies.
Personal Qualities
- A refined sense of taste, aesthetic intuition, and attention to detail.
- A calm, clear communicator with emotional intelligence.
- A global mindset with appreciation for cultural nuance.
- A thoughtful problem-solver and visionary strategist.
- A leader who inspires quietly, gracefully, and effectively.
Why Join Donni?
A House Rooted in Warmth
- Join a brand celebrated for soft essentials and sophisticated simplicity—beloved by global tastemakers.
Creative Freedom
- Shape the digital direction, storytelling, and growth of a rising quiet luxury brand.
Global Impact
- Your work will influence Donni’s presence across international markets and high-value audiences.
Competitive Compensation
- Aligned with experience and the elevated standards of the industry.
Remote Flexibility
- Work from anywhere while collaborating with a thoughtful, creative, and supportive team.
Performance Rewards
- Bonuses based on innovation, impact, and digital excellence.
HOW TO APPLY:
Please submit:
- Your CV
- A portfolio showcasing your digital campaigns, brand storytelling, and performance achievements